The position seeks a `Professional Taster’ and calls for a management skillset called `Sensory Strategy Design’, as well as a “billion-dollar nose”.
It is known that Mr Hermansson, who currently holds the position and is preparing for his retirement after 35 yrs in the role, has this “billion-dollar nose” and has been an asset to The Absolut Company.
To qualify for the position, you must have the following attributes;
- You are a leader and entrepreneur
- You are a storyteller and a star
- You are a doer and a team player
Further information is in the video below, where Per Hermanssion with the `Billion Dollar Nose’ describes the Sensory Strategy role;